AI for Sales Teams
learn how to:
Research prospects in minutes, not hours
Turn discovery calls into custom decks instantly
Do personalised video marketing at scale
Automate the repetitive tasks killing productivity
Who It’s For
Sales reps, SDRs, account executives, managers, directors. No AI experience needed.
Delivery
In-person half-day or 3 x 75-minute remote sessions
Why Us?
Our workshops are delivered by our Co-founder, Global Futurist & Author of the ground-breaking books 'Future Hackers' & 'The Future Is Now'
He has delivered 300+ Keynotes and Workshops across four continents and is a leading expert in AI.
We show teams exactly how to use AI tools. No fluff. Just real-world stuff that they can start using straight away to become super productive and close more deals.
“Sales teams using AI to automate prospecting and tailor messaging report 2.8x stronger win rates.”
McKinsey & Company, State of AI in Sales
Pre Session Input
Quick Internal Survey
A short, anonymous pulse-check before the session to find out:
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Who’s using the tools already
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Who’s sceptical
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Who’s feeling left behind
We use this to tailor the examples and exercises so they’re super relevant, wherever people are starting from. We use this to tailor the examples and exercises so they’re super relevant, wherever people are starting from.
How It Works
Session 1 – Smarter Prompts, Sharper Messages
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This session stretches what your team thinks AI can do. It's not just about rewriting follow-ups. It’s about using AI to think, research, and respond more strategically.
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Demo: What most people do with ChatGPT or CoPilot vs what’s actually possible
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Live research: Find new prospects, identify pain points, intel and tone from a prospect’s digital footprint - fast
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Discovery to deck: Use a discovery call transcript to build a custom sales presentation in minutes
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Group task: Build an in-depth profile on an existing prospect, create tailored messaging for approach and follow up
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Takeaway: Customised prompt templates to help your team research better, write faster, and build trust sooner.
No Tech Background Needed
We walk through it all together, hands-on. We also show you how Apexity embeds AI workflows into our business. It’s about showing real-world use, not theoretical concepts.
Session 2 - Automate the Dull Stuff
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Live walkthrough: a Zapier/Power Automate workflow that handles a relevant, repetitive task
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Each person maps out a relevant task that burdens them
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We show where the time sucks are, and how to fix them
Takeaway: A one-page cheatsheet outlining the basics in Power Automate or Zapier.
Session 3 - What’s Coming, What’s Still Human
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No-jargon explainer: What Agentic AI means for sales professionals
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Tool demo: Humantic AI - provide augmented insight on individual prospects to help sales teams communicate effectively
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Reflection: “Where do you create the most value?”
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Takeaway: Each team member walks away with a personal plan they can implement the following day
Format
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In-person half day or 3 x 75-minute remote sessions
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Max 15 people
Works best with a mix - SDRs, AEs, managers and directors all benefit from hearing each other
If You Want to Go Deeper
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Custom-created prompt libraries - based on your sales process
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Tool cheat sheets (for Zapier, Humantic, Gamma, Power Automate etc.)
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Follow-up check-in two weeks later
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Bespoke automations to fix your most annoying processes
What Others Say
"A fantastic session, Matt O'Neill - so many thought-provoking concepts and narratives that have triggered numerous ideas for efficiency and productivity enhancements across the sales team; thank you."
Tim Gale, Pre-Sales Director, SugarCRM
Get In Touch
Apexity | Redefined
114 Power Rd,London, W4 5PY
United Kingdom
t: +44 (0)20 7193 0104